Property & Casualty | Commercial | Specialty | Brokers & Agents | Workers’ Compensation

Direct Mail & Omnichannel Communications for the Insurance Sector

Communicate with your clients on their terms. Secure, flexible, and scalable, Sepire delivers insurance industry marketing and communications both online and off.


Personalized, Timely, Secure, & Downright Effective

Marketing & Customer Communications Management for Insurers, Brokers, & Agents

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Acquisition or retention. B2B or B2C. Good news or bad news—online or off. It’s all here.

Anticipate the needs of those you help and deliver the right message to the right person at the right time.

Powered by CompliChain and tailored to your unique needs, Sepire provides a proven, secure, and compliant CCM platform for you to drive meaningful connections both online and off.

So, no matter who you help or who you cover, we’re here for you. Insurers, brokers, agents, and more, Sepire helps those in the insurance space connect with prospects, customers, and more.

87%

51%

of insurance companies have found proven success using direct mail.

of insurance industry players trust printers and lettershops to handle sorting, assembling, and mailing.

72%

of marketers believe in the power of personalization in mail, making it the most popular direct mail technique.

  • "Sepire gave us the piece of mind that we would not be in the dark when it came to the critical nature of our print and mail programs "

    Procurement Lead, Large Health Plan

  • "Sepire helped us grow by getting us into our prospective client's mailbox quicker with personalized mailers. Mail for the win!"

    VP of Growth, Healthcare Company

  • "The Sepire team had the knowledge of our industry and the best way to help us integrate data through deploying direct mail. Thank you!"

    Head of Growth, Diabetes Care Company

  • "We choose Sepire because they were specialists in our market and helped us create a workflow that connected all our channels."

    Vice President of Marketing, Financial Services

Who We Help


At Sepire, we built our business on helping businesses create meaningful connections with current, potential, and even lost customers. With state-of-the-art printing technology, easy CRM integration, and an easy-to-use job creation platform, we make direct mail & customer communications easy.

  • Business or consumer, online or off—whoever you help, we’ve got you covered. At Sepire, we specialize in building flexible and scalable direct mail and communications programs for organizations in the property and casualty insurance space.

    Whether that’s a marketing message, issuance, reminder, claim, or policy change, we can easily help you set up triggers and automate the print and digital communications workflow on your terms.

  • Direct mail creates deeper and more meaningful connections and fits easily into your marketing goals. And this remains true for business and commercial insurers. In fact, now more than ever, B2B marketing is being driven by personalized Account-Based Marketing. And direct mail makes it work.

  • Unique communications for unique coverage offerings. Specialty insurers fit into an interesting and often specific niche. And when there isn’t much in terms of ‘standard’ messaging within your contracts and communications, you need a print partner who is as flexible as you are.

    From cybersecurity to inland marine, directors & officers to errors & omissions, product liability to environmental liability, we can design a program as unique as you.

  • Provide individualized, relatable, and timely communications. Sepire specializes in custom direct mail marketing and customer communications that meets the needs of brokers, agents, and the insurers they represent.

    By combining expert workflows with extremely customizable variable data printing (VDP), our expertise in broker & agent mailings gives everyone in the value chain the flexibility and control they need.  

  • Whatever you cover, we’re here to help. We cater to your processes, workflows, technologies, and needs to deliver on the unique programs you need to create.

    Simply drop us a line to get started.

Personalized Omnichannel Communications for Insurance Companies

Achieve higher return on ad spend with truly connected omnichannel communications. We fit into your programs and work with your tech stack to deliver a personalized experience at every stage of the buyer journey.


Acquisition Direct Mail

Policy Documents

New Mover Programs

Win Back Direct Mail

Card or Magnet Affix

Personalized QR Codes

Trigger Programs

Welcome Kits

Die Cut Mailers

Billing Statements

Retention Direct Mail

Variable Data Printing

Endorsements & Riders

Claims Correspondence

Lapse Notices

Retargeting Campaigns

Personalized URLs

Regulatory Mailings

Renewal Packets


Why Sepire?


Finding a good direct mail partner is tough. Finding one as capable as Sepire is impossible. We’re specialists. We’re diverse. We’re sustainable. And most importantly, we’re pretty darn good at what we do.

  • From a few pieces to a few million, we’re built to take on whatever challenge you’re throwing our way.

    With an arsenal of Ricoh Pro printers, Kern and Quadient inserters, and so much more in our centrally located print and mail facility, we can scale to meet your most pressing pressing needs.

  • In Latin, Sepire means ‘to cover’ or ‘to protect’. And we take that to heart.

    Though you might not have the same data security requirements as an organization in the healthcare, finance, or insurance space, your data gets the same treatment.

    Because without a name, what would we be?

  • We’re five years old with decades of experience. We’re hungry yet healthy. We’re well-known, but always evolving.

    We’ve already invested tens of millions of dollars into our people, processes, equipment, and technologies and will continue to do so to meet the needs of our partners.

  • Call us specialists, service providers, or subject matter experts. We know how to help you acquire, communicate with, and retain customers.

    Since our founding, insurance companies, brokers, and agents have trusted us to deliver personalized messaging, interactive communications, and so much more—on time and on budget.

  • Sustainability is at the heart of our business. That’s not a tagline—that’s a promise. Whatever you think it means to be sustainable, we’re doing it and more.

    FSC® Certified Paper. Water-based inks. Emission-free presses. It’s all here.

    Oh, and once we’ve bought the rolls, printed the mail, and sent it out? Our partner PrintReleaf reforests it.

    Learn more about our commitment to sustainable direct mail.

  • When you partner with Sepire, you get unmatched expertise—from a WBENC-certified Women’s Business Enterprise.

    It’s a rare combination in this industry: A world-class printer and direct mail partner who can go on your diversity spend report.

    Learn more about diversity at Sepire here.

Centrally Located, Secure, State-of-the-Art Production Environment.


At Sepire, we don’t just promise fast, accurate, and efficient printing and mailing—we guarantee it.

How do we do that? Simple. We hire the best. We provide them with the best equipment. And we do what we can to make their jobs easy. Because they are the ones that make the magic happen.

And they make the magic happen in our big, beautiful, Burr Ridge production facility.

  • Centrally Located: Sepire operates and mails from suburban Chicago, allowing for 3-day average in-home delivery.

  • Secure: Physical security is part of our security promise and our compliance initiatives. And it’s something we live by.

  • State-of-the-Art: Printing, inserting, die cutting, and more, we only work with the best in the business.

2.5

6

Number (in millions) of variable duplex full color sheets we can print in a 24-hour day.

Number (in millions) of variable sheets able to be inserted each day.

Number of RICOH Pro VC70000 Series Continuous Feed Inkjet Presses used to deliver the highest quality inkjet printing in the business.

3

How Sepire Makes Insurance Marketing & Communications Easier

It takes a lot of work to get customer communications right. With the right people, processes, and technology, our expertise in the direct mail space can make your goals a reality.

Sepire knows what it takes to take your marketing and ongoing communications from idea to execution. Planning, data, execution, reporting, and so much more, here’s what you get when you turn to the experts.


  • Once simply reliant on generalized postcards or flyers, today’s insurance brokers, agents, and companies can customize every facet of a deliverable to connect with the right audience at the right time with the right message.

    At Sepire, we offer customized printing services that make it easy to create personalized documents, flyers, and collateral for healthcare organizations. Our state-of-the-art variable data printing (VDP) technology allows for the seamless integration of customer data, ensuring that each document is personalized to the individual customer.

  • Marketing messages or customer communications, it’s all about getting your message in a mailbox (or inbox) at the right time.

    At Sepire, we live by our service-level agreements. Whether regulations require you to send a piece the same day or you’re simply looking for the freshest data you can get, we’re here to help. With same-day, 24-, 36, 48-, and 72-hour turnaround guarantees available, we deliver messages on your timeline.

  • Different insurance products have different communications needs. And just as your products and policies are customized to your unique client base, our customer communication management platform is customized to you and your clients.

    With flexible workflows and deep integrations with the solutions you already use, our flexibility is unmatched.

    From CRM to ERP, buyer journey tools, and marketing automation software, we fit into your processes to deliver messages when and how you want.

  • We live by our motto—communicate with your customers on their terms. Sometimes, that’s through direct mail. Often, your clients prefer other methods.

    As a leader in Customer Communications Management, Sepire’s CompliChain technology can help you to send messages online or off. With a flexible print/email/text workflow, we empower insurance companies to get the message across in the manner that works best for your clients.

    By combining direct mail with ePresentment and secure delivery, we give you the flexibility you need to communicate in a modern insurance landscape.

  • When it comes to secure messaging and critical communications, there is zero room for error. Messaging needs to be perfectly accurate. Data can’t fall into the wrong hands. And most importantly, you need to operate within the specific privacy laws that guide the way you work.

    We know. And we’ve built our business to deliver on your security requirements. HITRUST Certification proves we’re compliant in a whole lot more than healthcare.

  • There is no room for error in the insurance space. Every message needs to match the exact recipient. And every piece you want to send needs to get where you want it to go.

    Sepire was built in the secure mail space, where perfection is table stakes. And we take that same mentality to the direct mail side of the equation—everything you need done is done, and everything you need sent is sent to the right person.

    But it’s not simply accuracy, you get timeliness. From significant projects sent once to trigger-based mail sent when a buyer hits a certain threshold, we pride ourselves on meeting the exact timelines set in our service level agreement (SLA).

    Whether that’s same day, 24-Hour, 36-Hour, and 72-Hour SLA workflows, we’re ready, willing, and able to help.

  • Save money, get mail into boxes faster, and reduce the work it takes to get mail from idea to delivery. Postal optimization is one of the most important parts of any direct mail campaign.

    And we’re here to help. Postal optimization and logistics is a service that exists to make your life easier. It ties into many of our services. It saves you money. And there are many things that go into it.

    • Our experts can help you plan campaigns around USPS promotions calendars that can save you money for different papers, textures, or processes.

    • Data accuracy helps us work faster and helps you qualify for automation discounts.

    • Structural design ensures that your mail piece’s physical specs fit those required by the USPS for optimal pricing.

    • Seamless acceptance gets mail into the USPS system faster, and virtual sorting helps us choose the right transit methods and delivery system entry points.

    • Comingling and co-palletization can help you benefit from volume discounts that others may not be able to provide.

  • How can you be sure that your direct mail is working? By getting the information you need from your mail partner. Transparency is our calling card. It’s how we help you determine goals, set expectations, get results, and improve.

    From something as simple as A/B testing one of many variables in your message to using response rate data to test out different formats, the right data matters.

    Easy to access using our CompliChain™ technology, you can easily set timelines for sending, receive transparent details throughout the print and mail process, and connect reports back to internal systems.

Our Certifications

HITRUST CSF Certified Printer
AICPA Soc II Print Vendor
FISMA compliant direct mail

Ready to Talk? Let's Get to Work

Your Goals, Our Expertise.


Getting the most out of your marketing and communications initiatives can be a challenge. But with the right plan, the right process, and the right partner, you can.

There’s more to discuss than we could ever write here. But if you’re as passionate about results as we are about direct mail, we’d love to talk.

How might we help you?