Automated Direct Mail

Save Time, Maximize Reach, Increase ROI


Reach the right person at the right time. Take control of your mail templates. Save a few dozen hours every week. Drive real engagement at scale with easy, scalable, data driven direct mail.

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Time Saved. Errors Eliminated.

Direct Mail Automation for Marketing & Critical Communication


It can’t be understated how important direct mail is—both for the mailer and the recipient.

And when done right, not much can compare to the personal touch or unmatched reach, response rates, and return on investment that direct mail provides.

But if you’re relying on manual, error-prone, and time consuming processes to manage your direct, your campaigns aren’t living up to their full potential—and you’re missing out.

Direct Mail Automation by Sepire can help.

From list management, segmentation, and journey mapping to testing, execution, and reporting, direct mail automation gives you a secure and easy to use tool that puts you in control.

Combine online and offline data for true 1:1 personalization.

Automate the buyer journey, establish triggers, send mail.

Turn insights into improvements with in-depth reporting.


What is Automated Direct Mail?

Take the guesswork, manual effort, and stress out of the direct mail process.

Automated direct mail is a software-as-a-service (SaaS) technology that makes personalized communications easy.

Encompassing every step of the direct mail process, direct mail automation reduces the time and effort required to create personalized connections at scale.

  • Simplify segmentation.

  • Bring more data into your decision making.

  • Personalize your piece.

  • Consolidate templates.

  • Make changes with a few clicks.

  • Connect online and offline communications with ease.

Sepire ADM integrates with your CRM and other cloud systems to automatically deliver direct mail and other types of printed customer communications based on specific actions or events.


How Automated Direct Mail by Sepire Makes Your Life Easier

Whether you’re marketing or delivering critical communications, automated direct mail is built to make your life easier.

And at Sepire, we’ve built automation into the way we work. When you partner with us, you get the scalability and flexibility you want, the security you need, and the ease of use you deserve.


  • Reach the right person at the right time—with the right message. Automated direct mail by Sepire unifies customer, product, and sales data to help you plan campaigns, personalize messages, and drive meaningful engagement.

    First-, Second-, or Third-Party, we help you truly unleash the power of your data to connect with your customers on their terms.

  • Your technology stack is your own. Don’t change it on our behalf.

    Using cloud-based APIs, we seamlessly connect direct mail with the rest of your engagement, marketing automation, and omnichannel communication technologies.

    Whether it’s a commonly used CRM or some unholy amalgamation of tools cobbled together over the past few decades, we’ll make it work.

  • Humans are imperfect. We make mistakes. And no matter how diligent someone is, there’s nothing easy about managing a list with tens or hundreds of thousands of records with dozens of moving parts.

    Sepire's direct mail automation solution minimizes the human element. What does this mean?

    Less time wasted, fewer errors, and more freedom to focus on the bigger picture.

  • Direct mail can be as flexible as you need it to be. With Sepire’s automated direct mail solution, you can run campaigns on your terms.

    Schedule a campaign as big as you need—our arsenal of RICOH VC70000s will handle it with ease.

    Need something more flexible? It’s as simple as defining your audience, uploading your pieces, setting your triggers, and letting us do the rest.

  • In traditional direct mail, template management is a chore. No matter how similar two documents might be, each requires its own unique template. And things can start to get overwhelming.

    But with automated direct mail, every element in every format can be changed with just a couple clicks. From cobranding arrangements to A/B testing, it’s easier than ever to get what you want—faster than ever.

    See how we helped this Pharmacy Benefit Manager cut the number of templates used by 78% here.

  • In Latin, Sepire means ‘to protect.’ And if we didn’t live by our name, who would we even be?

    Many of our clients need us to be as secure—or more secure—than they are. All of our clients rest easy knowing their data is in safe hands.

    Every year, we spend hundreds of thousands of dollars to have our security posture poked, prodded, scrutinized, and analyzed.

    And every year, we pass the test. SOC 2 Type II, PCI DSS, HITRUST CSF, and more—all certified by third party experts.

    See more on our Security & Compliance page.

  • Does the average business-to-consumer business need 100% mail piece verification? Not by law. Do you serve to benefit from it? Absolutely. Sepire was built in the secure mail space, where perfection is table stakes. And we take that same mentality to the direct mail side of the equation—everything you need done is done, and everything you need sent is sent to the right person.

    But it’s not simply accuracy, you get timeliness. From significant projects sent once to trigger-based mail sent when a buyer hits a certain threshold, we pride ourselves on meeting the exact timelines set in our service level agreement (SLA).

    Whether that’s same day, 24-Hour, 36-Hour, and 72-Hour SLA workflows, we’re ready, willing, and able to help.

  • Direct mail is an affordable, effective, and high-conversion part of your communications goals. But it's just that: A part.

    By connecting digital and physical workflows and communications, the two benefits aren't just additive, they're multiplicative.

    Automated direct mail by Sepire fits into your workflows and facilitates larger omnichannel communications. Social, email, SMS, and more, we're here to help.

  • Stay on the same page with customers

    View every order you’ve sent and track the delivery progress to always stay on the same page with your customers.

  • Automate critical communications

    Synchronize direct mail with other marketing channels through hundreds of integrations supported by Inkit.

  • Reach customers at the right time

    Use variable data printing and set trigger-based mail delivery to target the right customers at the right moment.

Security and Speed

Secure your data with HITRUST, SOC2 Type 2, NIST, FISMA, and HIPAA.

Use our API to quickly reach your customers using mail, email, text, or push notification.

True Tier 1 and Tier 2 disaster recovery and business continuity.

Our Certifications

HITRUST CSF Certified Printer

 Reporting and Mail Tracking

  • Transparent overview of the send through print and mail process

  • Connect send reports back to internal systems

  • Audit reports for compliance-driven print