Mailing Requirements & Savings Opportunities for Nonprofit Organizations
Tuesday, September 17, 2024
1:00 PM - 2:00 PM CDT
Opportunities (and Challenges) Abound
Did you know that the United State Postal Service offers nonprofit mailers opportunities to save significant money on postage? Probably.
Do you know how hard it is to gain or maintain nonprofit status in a mailing? The answer is also… probably.
But do you know that with the right advice and assistance, you can limit the risk of noncompliance with the Domestic Mail Manual (DMM) and retain your nonprofit pricing?
On September 17, Sepire is thrilled to announce a webinar focused on helping nonprofits understand the challenges that face them in designing and sending mail. Featuring our Director of Postal Affairs Leanne Herman, this webinar aims to discuss the nuances of nonprofit mail and share real-life advice on how to keep costs under control.
Background: USPS Nonprofit Mail Rates & Requirements
Nonprofit Mail is printed material eligible to be mailed as USPS Marketing Mail® at significantly reduced nonprofit postage rates. Offering costs roughly half of those available to for-profit businesses, the rates are low… but the requirements are strict.
But no matter how complex the requirements, mail remains one of the most effective tools in a fundraiser or communications person’s playbook, so it pays to retain your status at all costs.
Defining Nonprofit Mail
According to the USPS, “Nonprofit Mail is printed material eligible to be mailed as USPS Marketing Mail® by organizations authorized by the Postal Service™ to mail at significantly reduced nonprofit postage rates. Nonprofit mail cannot contain matter that is required to be mailed as First-Class Mail®. For example, handwritten or typewritten matter, or bills and statements of account, are required to be mailed as First-Class Mail.”
Allowing for any type of mail normally classed as Marketing Mail (both Letters & Flats), nonprofits have the opportunity to send self-mailers, letters, newsletters and booklets that weigh less than 16 ounces are otherwise eligible for this status. And any organization that is not organized for profit and none of its net income accrues to the benefit of any private stockholder or individual is eligible.
Nonprofit Authorization & Maintenance
You may think it’s as simple as “apply for authorization and mail without a care.” It can be… But it’s not really. The application process isn’t terribly complex—complete PS Form 3624 and provide evidence, documentation, and affirmation.
But even if that’s the easy part, there are nuances that go into each mailing. Defined by Publication 417 titled Nonprofit USPS Marketing Mail Eligibility: Nonprofit and Other Qualified Organizations, every mailing gives you an opportunity to run afoul of the requirements and end up with an unexpected postage bill.
And if you’re looking for advice on how to remain compliant and even get more from your mail, we have the perfect opportunity to learn more.
Sepire Announces Webinar for Nonprofits Looking to Comply with USPS Mailing Requirements and Save a Few Thousand along the Way
As with any USPS promotion, incentive, discount, or other cost-savings opportunity, there’s a ton of nuance to Nonprofit Mail. And if you’re looking to understand the challenges of registering, meeting the requirements, understanding the nuances, and combining your nonprofit savings with additional promotions, we have a webinar for you.
Titled Mailing Requirements and Postage Savings Opportunities for Nonprofit Organizations, our upcoming webinar will feature our Director of Postal Affairs Leanne Herman as she discusses how to make the most out of your nonprofit mailing. With over a quarter century of experience working with the USPS on behalf of Mail Owners and nonprofits, she’s shaped the regulations, fought on behalf of clients, and helped mailers save millions.
In just under an hour, this informative webinar on September 17 will cover a wide range of topics designed specifically for nonprofit mailers. If you’re looking to understand any or all of the following topics, we encourage you to register and attend:
The Nuances of Nonprofit Identification
A Discussion on Payment Methods and Permits
Nonprofit Authorization CRIDs
The Upcoming Promotions & Incentives That Could Save You Even More
What Goes into Nonprofit Mail?
Unique Requirements, Regulations, and Challenges That Exist in Nonprofit Mail
How Do You Obtain Nonprofit Mailer Authorization?
Register Now: Mailing Requirements and Postage Savings Opportunities for Nonprofit Organizations
Date: September 17, 2024
Time: 1:00 PM - 2:00 PM CDT
Location: Microsoft Teams Webinar
Whether you’re considering your first direct mail campaign, are looking to get back into it, or are simply looking for a new provider to help you make meaningful connections through mail, you’re in the right place.
At Sepire, we specialize in helping organizations get more from every mailing.
With a proprietary job creation and reporting solution, high-volume variable data printing, and a team of subject matter experts, we know how to help you.
If you’re as passionate about your mission as we are about helping our clients make personal connections through direct mail and omnichannel communications, we’d love to talk. Drop us a line or learn more.
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